Sandeep Nalgundwar, at SAP CRM 2010
It wasn’t the quietest place for an on-camera interview, but the video offers a 2-minute introduction to the Bridge-x “Customer 360″ solution.
The video, starting at 2:35, also contains footage of an interview with one of our customers talking about their experience with using “Sales 360″.
Courtesy Vinnie Mirchandani’s blog, a most informative post on ZDnet on the evolution of the packaged software industry:
“….selling software as a continuously updated service, on a pay-as-you-go subscription, seems like an anomaly. But the accepted status quo is in fact merely a quirk of history, brought about by government action.“
(Emphasis mine)
I wasn’t aware of this fact at all. If you work in the packaged software business or in the implementation business, you should read the full post. You should also check out Vinnie’s post on this topic.
In our business, we too are experiencing something similar. It may not yet be as noticeable as in the case of some SaaS providers, but it is undoubtedly felt by all of us.
We develop solutions on top of SAP’s Netweaver platform but we do not implement any of the back-end products from SAP (such as ECC or CRM or SRM). So in that sense, we are not a packaged software provider nor are we - strictly speaking - in the implementation business. But customers expect our solutions to deliver features and functionality, just as they would from a software product vendor.
Interesting times, to be in the enterprise software business right now.